Political Direct Mail for Sunnyvale campaigns means targeted USPS mail drops to high-propensity voters using the current county file — sized to the Santa Clara County voter universe rather than a national template. Sunnyvale has roughly 155K+ residents and 90K+ registered voters, which puts most local races inside a small-universe playbook where political direct mail is decisive. Sunnyvale is a tech-heavy, Democratic city with engaged neighborhood associations. Housing density is the dividing issue in district races. That is roughly 67,500 likely voters in about 39,500 households, so a 4-piece mail program runs about $86,900–$118,500. Local issues we build Sunnyvale messaging around: Housing near jobs; Moffett Park redevelopment; Downtown completion. Our political direct mail program supports Sunnyvale candidates running for City Council (at-large) and Sunnyvale School District, plus county and ballot-measure efforts in Santa Clara County.